Artificial Intelligence & Customer Experience (AICX) Masterclass

5 day course
Maximum 12 delegates
5 upcoming dates
US$4,450

Led by International Expert in Marketing

  • ai customer experience
  • london tower bridge
  • london uk 4
  • london, england

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View or download the course brochure

“The NTUiTiV Difference” – This is Why This Course is Right for You

  • Special Discounted Price of US$4,450 – the usual price is US$5,450
  • Satisfaction Guaranteed – or we will give you your money back!
  • 15% Early-bird Discount – for the first 3 people to register for any course
  • 20% Group Discount – if you come with one or more colleagues
  • No More Than 12 Delegates on the course – guaranteed

See our homepage for more detailed information about these NTUiTiV Differences.

Elevate interaction and build loyalty with AI-driven customer journeys.

This in-depth 5-day masterclass empowers CX, product, and digital leaders to strategically integrate AI technologies—such as chatbots, sentiment analysis, and predictive support—into the customer experience. Through immersive case studies, design workshops, and tool labs, you’ll emerge with a practical AI-CX roadmap ready for implementation.

Why this course is important

  • Customer expectations are evolving: Rapid adoption of digital channels demands seamless and intelligent interactions.
  • AI offers competitive advantage: Using AI for personalization and proactive support creates differentiation and drives loyalty.
  • Navigating AI complexity and risk: Leaders must understand underlying technologies, data ethics, and user trust for sustainable CX innovation.

Who should attend

  • CX leaders, customer experience directors, and digital product managers
  • Product owners and UX specialists responsible for integrating AI elements
  • Customer service managers driving support transformation or chatbot implementation
  • Data analysts and technologists building or managing AI-CX systems

What you will learn

Over five engaging days, you’ll:

  • Understand AI application in CX – Map interactive touchpoints and define problem-driven use cases
  • Leverage conversational AI – Design dialog flows, tone guidelines, and prototype chatbots
  • Implement personalization & sentiment scanning – Use data to tailor support, guide experience pathways
  • Apply predictive support and next-best-action design – Model triggers for proactive messaging and issue prevention
  • Embed AI ethics & privacy – Balance automation with transparency, trust, and compliance
  • Measure AI-CX effectiveness – Define KPIs, track performance, and optimize in real time
  • Adopt AI tools & platforms – Explore frameworks for selecting, piloting, and integrating AI solutions
  • Draft AI-CX roadmap – Develop an actionable strategy for deploying AI capabilities in your organisation
  • Participate in real-world labs – Work hands-on with AI tools and conduct peer reviews

The Saudi Arabia Vision 2030 Career Accelerator

This is a public course, but it is also an integral part of NTUiTiV’s Vision 2030 Career Accelerator.

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NTUiTiV’s Vision 2030 Career Accelerator courses empower young Saudi professionals to turn ambition into achievement. The Accelerator is designed to prepare you to take the lead and maximise your contribution to the Kingdom’s most exciting transformation – Vision 2030.

The Artificial Intelligence and the Customer Experience (AICX) course supports Vision 2030 by equipping Saudi professionals with cutting-edge knowledge in AI applications that enhance customer engagement, satisfaction, and loyalty.

Vision 2030 emphasises digital transformation and the growth of technology-driven industries, making AI-enabled customer strategies essential for competitiveness.

This course provides practical insight into generative AI, sentiment analysis, and business intelligence tools. Saudi professionals completing this training will be able to design and implement customer-centric innovations that strengthen brand reputation and accelerate the Kingdom’s shift towards a world-leading digital economy.

 

What participants say

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  • I discovered practical best practices for AI ethics and customer trust. I enjoyed the tool labs and will use the strategic roadmap templates to plan our AI upgrade in the new financial year.
    Elizabeth, Digital Experience Lead — E‑commerce
  • The sentiment analysis module taught me how to measure emotional signals. I found the predictive support content really useful and will apply it to our escalation workflows.
    Salma, Product Manager — Telecom
  • I learned to segment customer journeys for personalized AI support. The conversational design lab was incredibly useful, and I enjoyed prototyping a chatbot. I plan to integrate it into our onboarding flow next quarter.
    Youssef, Head of CX — Fintech

Your course leader

International Expert in Marketing

Following a highly successful career in the Pharmaceutical Industry this speaker has spent over 30 years consulting and training for clients of all sizes from ‘Blue Chip’ Fortune 500 companies down to start-ups. The speaker holds a BSc and an MBA from UK Universities, and he is a Fellow of the Chartered Institute of Marketing (FCIM).

He has been nominated as one of the World’s Top Thinkers, Writers and Influencers in Key and Strategic Account Management.

He is also the author of several books on the subjects of AI in Marketing, Key Account Management and Customer Experience Management.

View more courses from this speaker

Choose your date

There is a cap of 12 seatsUS$4,450 / delegate

Qualitas Accreditas

All NTUiTiV courses are both Accredited and Quality Assured by one of the leading CPD Accreditation providers: Qualitas Accreditas.

London, UK

DoubleTree by Hilton London - West End, Southampton Row, London, UK

or equivalent hotel nearby

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